O U R S T O R Y
"What's authentic and original stays with you. Like your sojourn at Amaraanth."
- Amaraanth
Nestled just a short stroll from Fatrade beach in South Goa, Amaraanth unfolds a secluded seaside haven, evoking the ambiance of a lush country estate.
Founded by Shradha Binani of the Braj Binani Group, it draws its name and essence from the everlasting Amaraanth flower, promising an enduring impression of your stay.
A now London-based family enterprise with an excellent track record in building successful international businesses. Beginning in 1872, the business grew generationally. From the 1990’s, under the management of Mr Braj Binani, the company was built into one of India’s leading conglomerates, with a global footprint in trading, industrial commodities, such as zinc, cement, glass fibre, and construction.
Identifying emerging market opportunities and leveraging financial potential has become second nature for the family, who are now focused on growing their portfolio in luxury real estate projects and cutting-edge ‘Wellness’ ventures.